Development And Future Prospect Analysis Of Creative LED Display

People have become accustomed to a single flat display screen, and the industry is in urgent need of more creative "display artworks" that attract attention. In recent years, many project cases with sensational effects have been born in the industry. The very creative performance of LED displays in urban landmark buildings, large-scale commercial complexes, large-scale sports events, performing arts stages and other places has left a deep impression on the world and has always been talked about by people. Today, we will discuss the development and future prospects of creative LED display from three aspects: technology, market and enterprise.

Technology

In the past, limited by technology, early LED displays only had a single function of displaying information and images. However, with the advancement of technology, especially the advancement of process manufacturing, and the development of LED display control systems, LED displays have made great breakthroughs and development in terms of appearance and content.

Today, in technology, new technologies such as 3D display and VR (virtual reality) are being introduced into the application of LED display screens, which greatly enriches or changes the initial form of LED display screens. Therefore, the LED display screen has become more and more humanized from the single passive acceptance method at the beginning, and can even realize the basic "human-computer interaction" mode. These intelligent development technologies will bring more the display space.

Creative LED display not only needs to have the core technology of LED display, but also needs to have rich artistic modeling, structural mechanics technology and experience, from scheme design, product design, to installation and after-sales, there must be professionals. In the future, creative LED display will be applied to various application places, such as urban light sculpture, environmental art, architectural appearance, interior decoration, etc. LED creative display is one of the important ways for future cities to show culture and personality.

Market

Compared with LCD and DLP, LED display screen is widely loved by consumers and favored by the market because of its inherent advantages such as high brightness, no pollution, seamless splicing, and no influence on area. In the fierce market competition, LED screens shine with a variety of "creative displays" that break through the conventions.

With the development of technology, the price of conventional LED display products is gradually declining, the competition among industries is extremely fierce, and price wars occur frequently, resulting in the continuous squeeze of the profits of enterprises. Such changes have brought a huge impact on the conventional LED display market with low barriers to entry.

On the other hand, after so many years of development in the LED display industry, the production capacity of some mid-to-low-end products is seriously overcapacity, which further deteriorates the market competition environment. In the brutal market competition, enterprises are walking on thin ice and are struggling. It is the intensification of market competition that has prompted many LED display manufacturers to start thinking about product differentiation.

From the perspective of consumers and the general public, the traditional LED display screen is medium-sized and medium-distance, and the streets are full of squares or rectangles, and the way of display has brought serious aesthetic fatigue to people. In this highly informatized and digital age, people are often not very interested in sparse and ordinary things, and LED displays, especially large outdoor screens, often shoulder the heavy responsibility of information dissemination.

Therefore, in order to attract the attention of the public to the greatest extent, various creative displays have emerged, and more designers in the decoration industry have begun to incorporate creative displays into their design concepts, which will make LED displays more effective, wider and higher-end market applications.

Enterprise

LED display companies engaged in creative display must have certain creativity and R&D strength. From the perspective of practical application, creative display is often closely related to the construction of buildings, the environment and urban beautification. The most important feature of creative display lies in its "creative" performance. The value of creativity far exceeds the display product itself, which has virtually become a threshold for the industry.

Today, when the Internet is so developed and information dissemination is very fast, a creative and shocking case obviously has an immeasurable effect on the brand promotion of a company. Based on this, many companies are willing to invest huge human, financial and material resources in the field of creative display.

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